Latest posts
Discover the most recent marketing insights.
Optimizing omnichannel experiences with customer feedback: A guide for retailers
Today’s customer expects a seamless omnichannel experience. According to Google research, omnichannel drives as much as 80% of store visits....
Walmart Marketing Strategy: Decoding the Success of the US Multinational Retailer
The Walmart household name has made an enormous impact in the retail world of hypermarkets and experienced immense growth since its humble...
Webinar: Unlocking Black Friday Success – Insights Across Retail Sectors
Black Friday, Cyber Monday (BFCM for short), and the holiday period that follows are the Holy Grail of the retail and eCommerce sectors. While it...
Success stories
Read how brands are achieving their biggest milestones.
What Are UTM Parameters and How They Help You Track Email Marketing Performance
Where does the bulk of your website traffic come from? Do you know how much is coming from email vs. Google search or social media? Do you have any...
Valentine’s Day Email Marketing Ideas for Spreading the Love!
Nowadays, Valentine’s Day is more than just another American tradition that turned out to be celebrated globally. Just like Thanksgiving and...
6 Tips for Writing a Catchy Email Subject Line for Ecommerce
The subject line of an email is a sentence or phrase that acts as the initial introduction to your audience. Think of it as the sexy "pick-up line"....
Email marketing
Everything you need to know about what it takes to craft an effective email marketing strategy.
What Are UTM Parameters and How They Help You Track Email Marketing Performance
Where does the bulk of your website traffic come from? Do you know how much is coming from email vs. Google search or social media? Do you have any...
Valentine’s Day Email Marketing Ideas for Spreading the Love!
Nowadays, Valentine’s Day is more than just another American tradition that turned out to be celebrated globally. Just like Thanksgiving and...
6 Tips for Writing a Catchy Email Subject Line for Ecommerce
The subject line of an email is a sentence or phrase that acts as the initial introduction to your audience. Think of it as the sexy "pick-up line"....
SMS marketing
Text message marketing is here to stay. Find out how to do it right.
What Are UTM Parameters and How They Help You Track Email Marketing Performance
Where does the bulk of your website traffic come from? Do you know how much is coming from email vs. Google search or social media? Do you have any...
Valentine’s Day Email Marketing Ideas for Spreading the Love!
Nowadays, Valentine’s Day is more than just another American tradition that turned out to be celebrated globally. Just like Thanksgiving and...
6 Tips for Writing a Catchy Email Subject Line for Ecommerce
The subject line of an email is a sentence or phrase that acts as the initial introduction to your audience. Think of it as the sexy "pick-up line"....
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