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[Poll Results] What’s Your Biggest eCommerce Challenge?

[Poll Results] What’s Your Biggest eCommerce Challenge?

by Dimitris Stravopoulos | Jul 10, 2024 | Uncategorized

In our September newsletter, we posed the following question to 2000+ fellow digital marketers and eCommerce readers: As eCommerce marketer, what’s your biggest eCommerce challenge to growing your business? To limit the range of possible options, we proposed 3...
eCommerce Retention Strategies for Happy Customers

eCommerce Retention Strategies for Happy Customers

by Dimitris Stravopoulos | Jul 10, 2024 | Uncategorized

Retention is a key part of selling and growing an e-commerce business. Keeping existing customers on for repeat business is often a more cost-effective and easier way to sustain your company than putting the time and money into gaining a new customer. In fact, the...
Ways to Use Coupon Offers in Your Marketing Strategy

Ways to Use Coupon Offers in Your Marketing Strategy

by Dimitris Stravopoulos | Jul 10, 2024 | Uncategorized

Coupon offers and specific deals are an excellent way to encourage people to buy your products or services. Not only can they encourage lead conversion, but they can also drive up customer retention and boost customer loyalty. Despite their power, however, it can be...
Top 5 Black Friday Marketing Automation Scenarios for Holiday Success

Top 5 Black Friday Marketing Automation Scenarios for Holiday Success

by Dimitris Stravopoulos | Jul 10, 2024 | Uncategorized

When Black Friday rolls around, retailers have a lot to get excited about. According to a study last year, over 137 million Americans plan to shop over Thanksgiving weekend. That can translate into huge traffic and sales for retailers across the country. It is by far...

Getting Prepared for Black Friday and Cyber Monday 2019 Step by Step

by Dimitris Stravopoulos | Jul 10, 2024 | Uncategorized

As this holiday season approaches, retailers across the country are preparing a plan of attack for snagging extra customers during the busiest shopping period of the year. Black Friday and Cyber Monday are the biggest shopping events for both retailers and e-commerce,...
5 Halloween Email Campaign Ideas to Hallo-win the Impressions this year

5 Halloween Email Campaign Ideas to Hallo-win the Impressions this year

by Dimitris Stravopoulos | Jul 10, 2024 | Uncategorized

Is your e-business ready to get spooky efficient? Every year there are many initiatives and promotions revolving around the celebration of Halloween. It is no longer just a matter of pumpkin carvings or ‘tricks or treats’ but also of a significant sales...
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