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The 30 Most Important Customer Engagement Metrics You Should Track in Retail

The 30 Most Important Customer Engagement Metrics You Should Track in Retail

by Dimitris Stravopoulos | Jul 10, 2024 | Uncategorized

The retail business takes place where your customers are. They’re on social media, on mobile apps, and everywhere else you can imagine. But unfortunately, none of this matters if you can’t compete with other retailers in today’s omnichannel...
ASDA’s marketing strategy: How the British supermarket chain reached the top

ASDA’s marketing strategy: How the British supermarket chain reached the top

by Dimitris Stravopoulos | Jul 10, 2024 | Uncategorized

ASDA is one of the largest and most famous retailers in the UK. Currently, it serves more than 18 million customers every week across its 600 stores. The British empire leverages machine learning, an omnichannel approach to retail, and now-iconic lines to meet...
The 60 most important Mother’s Day statistics for retailers (2024)

The 60 most important Mother’s Day statistics for retailers (2024)

by Dimitris Stravopoulos | Jul 10, 2024 | Uncategorized

When most business leaders picture major holidays, they focus on Christmas, Easter, and Valentine’s Day. These are all important events, of course, but there’s no denying the impact of Mother’s Day on the retail sector. Whether purchased from adoring...
The 16 Best Easter Campaigns of All Time

The 16 Best Easter Campaigns of All Time

by Dimitris Stravopoulos | Jul 10, 2024 | Uncategorized

Retailers and growth marketers alike need to be completely aligned with the pulse of the market, if they wish to succeed and implement marketing strategies that stand out. In 2021, estimates showed immense growth in Easter spending for the retail sector. In the UK...
8 Proven Easter Promotion Ideas for eCommerce

8 Proven Easter Promotion Ideas for eCommerce

by Dimitris Stravopoulos | Jul 10, 2024 | Uncategorized

Modern eCommerce specialists drive a significant share of their sales during the holiday season. November and December, in particular, are huge months that produce major profits. That being said, opportunities abound throughout the remainder of the year. Easter ideas...
How to choose the ideal retail customer engagement platform

How to choose the ideal retail customer engagement platform

by Dimitris Stravopoulos | Jul 10, 2024 | Uncategorized

Let’s allow the importance of retail customer engagement to sink in: When it comes to making a purchase, 64% of people find the customer experience to be more important than the price, according to Gartner Research. In a digital world where online shoppers are...
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