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The 30 Best Christmas campaigns we’ve ever seen

The 30 Best Christmas campaigns we’ve ever seen

by Dimitris Stravopoulos | Jul 10, 2024 | Uncategorized

Every year, the average American spends $997.73 on Christmas shopping, but the best part is that 74% of consumers are planning to spend more this holiday season than last year. The odds are in your favor to attract more holiday shoppers, so the need to create a...
Cyber Monday Statistics: 100+ Stats Every Retail Executive Should Know

Cyber Monday Statistics: 100+ Stats Every Retail Executive Should Know

by Dimitris Stravopoulos | Jul 10, 2024 | Uncategorized

Cyber Monday, along with Black Friday, is one of the most anticipated events of the year for retailers and consumers. Cyber Monday takes place the Monday following Thanksgiving and features unbeatable online discounts on numerous products from well-known retailers....
The Best Thanksgiving Campaigns We’ve Ever Seen

The Best Thanksgiving Campaigns We’ve Ever Seen

by Dimitris Stravopoulos | Jul 10, 2024 | Uncategorized

Thanksgiving is one of the most important business holidays for retailers. According to the Robin Report, retail spending rose by nearly 30% in 2021 during Thanksgiving, Cyber Monday, and Black Friday — fueled by Americans’ desire to celebrate the holiday with their...
Screwfix’s Marketing Strategy: The Story Behind the Largest UK Trade Tools & Hardware Retailer

Screwfix’s Marketing Strategy: The Story Behind the Largest UK Trade Tools & Hardware Retailer

by Dimitris Stravopoulos | Jul 10, 2024 | Uncategorized

Screwfix started out in 1979 as the Woodscrew Supply Company. Since its origins, it has grown substantially and is now one of the most well-known hardware retailers in the United Kingdom.  In 1999, the company was acquired by Kingfisher, PLS, and is part of a...
Screwfix’s Marketing Strategy: The Story Behind the Largest UK Trade Tools & Hardware Retailer

Screwfix’s Marketing Strategy: The Story Behind the Largest UK Trade Tools & Hardware Retailer

by Dimitris Stravopoulos | Jul 10, 2024 | Uncategorized

Screwfix started out in 1979 as the Woodscrew Supply Company. Since its origins, it has grown substantially and is now one of the most well-known hardware retailers in the United Kingdom.  In 1999, the company was acquired by Kingfisher, PLS, and is part of a...
The 30 Best Christmas campaigns we’ve ever seen

The 26 most important retail KPIs every retailer should monitor

by Dimitris Stravopoulos | Jul 10, 2024 | Uncategorized

KPIs, or key performance indicators, are a way for companies to track their progress toward a specified goal. As a retailer, recognizing retail trends and the most important KPIs to measure, allows eCommerce professionals to improve current strategies and helps focus...
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